An unprecedented partnership between designers and civic leaders made the Plan of Chicago possible. But the plan did more than promote a city: it established urban planning as a profession and a civic responsibility. Its approach is best summarized in the advice often attributed to Burnham: "Make no little plans. They have no magic to stir men's blood and probably will not themselves be realized. Make big plans, aim high in hope and work, remembering that a noble, logical diagram once recorded will never die."